Hair stylists already expand on their work by making their clients feel good about themselves, and helping others is a big part of cosmetology. Helping people outside the salon is a great way to make new friends, participate in the community, and serve others at the same time. Taking your continuing education classes at an…
If you own a nail salon, you know that bridal work is an excellent way to attract new customers. In addition, by helping a bride achieve the perfection she wants for that special day, it creates a bond between you and your client that is unbreakable. Your cosmetology education has taken you to great heights,…
Salons that are popular and successful often have certain things in common. In part, it is through the recruiting of good employees and keeping up with the latest popular hairstyles and trends. However, it may also include keeping both clients and employees happy to reduce turnover. Because there is a lot of competition among salons,…
Getting enough sleep at night is vital for an individual to be able to function correctly during the day, particularly at work. Lack of sleep can cause drowsiness, affect the ability to concentrate, and leave someone in a less than happy mood. When the inability to sleep goes on for a long period, it can…
It’s a lot more expensive for a salon owner to bring in new clients than to keep existing ones. However, customer loyalty can be fleeting if those customers are offered a better deal elsewhere. This is why instituting a loyalty or rewards program can help convince customers that they are not only welcome but valued…
Nail art has burst upon the scene and has taken on a life force of its own. Artistic creativity shines through many of the designs, and clients are clamoring for more. While salons in Miami, New York, and Los Angeles are named among the best, new shops are opening every day introducing new nail artists.…
Whether you are just setting up your salon or have been in business for some time, hiring salon employees is something you need to do. It is also important to make sure that the employees you hire are in sync with the way you present yourself to clients. Since many salons experience high turnover, having…
If you own a salon, you know that maintaining tranquility is sometimes challenging. Clients hope to get away from the stresses of life and spend a little “me” time. The hope to pamper oneself in a quiet environment can be broken by the sound of young voices raised in play. While children are our pride…
Continuing education is a mainstay of many professions. It provides the groundwork for a lifetime of learning that helps practitioners offer the services clients want. This is particularly true with cosmetology where styles and even techniques change often. Learning how to provide the latest fashion is based on knowing what is trending at any given…
Your salon may be a success, and clients may be pleased with the services you offer. While this is a great accomplishment, it is not time to rest on your laurels. For any business, it is important to constantly seek out ways to make it better. One way to do this and bring in even…